smart

#commercial
#smart25yr
#video
#photography

25 years ago, smart has shaped the image of urban mobility, with the revolutionary design of the two-seater, cutting-edge engineering and progressive marketing.⁠ Over time, of course, there were a lot of small smart fortwos and a total of four generations of the electric drive. But also many other cool other cars.

Together with Mayster, we made sure to capture these generations of cars.

Served
Photography
Video

Credits

Client: smart
Automotive Agency & productie, post production: Mayster
Executive producer: Charlotte Cattel
Post production coördinator: Adinda Berends
Photography: Frederick Unflath
DOP: Loris Gleixner
1st AC: Samu Emmer
Edit: Jan Swielink
Studio: Inmotion